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Localising Hollywood
(Englisch)
Donoghue, Courtney Brannon

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Über den Autor



Courtney Brannon Donoghue


Inhaltsverzeichnis



Introduction: Hollywood's Global Footprint.- 1. History of International Operations (1900s-1970s).- 2. Conglomerate Hollywood and International Operations (1980s-2016).- 3. Local Studio Operations: Country Managers and the Local-lanugage Production Process.- 4. International Media Hubs: Studio Production Cultures and Local Infrastructure.- 5. The Motion Picture Association and its Member Studios: Policy, Piracy, ad Promotion.- 6. Local Blockbusters and Media Franchising: Convergence and Cross-Media.- Conclusion: Local Places, Global Spaces.- Bibliography.


Klappentext



Hollywood has a complex relationship with local markets around the world. This critical yet accessible overview of Hollywood's local presence investigates the dynamic between the studios' film entertainment divisions and individual media markets - exploring how their position, partnerships and practices function in an era characterised by globalisation, digitisation and convergence.

Engaging with key scholarly and industrial debates, the book incorporates first-hand accounts gathered from extensive fieldwork and research. It addresses a wide range of international operations, from creative partnerships and production strategies to promotional and distribution processes. With a particular focus on Europe and Latin America, the text interrogates earlier notions of a 'global Hollywood' and globalisation, where media conglomerates were viewed as economically rational or all-powerful organisations. By exploring how decision-making processes and creative negotiations between Hollywood media executives and local forces operate, it reveals the complex picture of filmmaking and circulation in today's supposedly globalised and digitised societies.


Primary

Undergraduate and postgraduate students of Film and Television Studies taking courses on Global and Transnational Cinema, Global Hollywood or Contemporary Hollywood History.
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Secondary
Undergraduate and postgraduate students of Media and Communication Studies taking courses on Media Economies and Industries, Media and Globalization, Global Media and Communication, Cultures of Production, Cultural and Economic Geography or the Studio System. Scholars and lecturers of Film, Television, Media or Communication Studies interested in Hollywood, Media and Globalization, Transnational Cinema or the Studio System



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