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Text Analytics for Business Decisions – A Case Study Approach
(Englisch)
A Case Study Approach
Andres Fortino

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Text Analytics for Business Decisions – A Case Study Approach

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Produktbeschreibung

Fortino Andres :

Andres Fortino, PhD holds an appointment as a clinical associate professor of management and systems at the NYU School of Professional Studies, where he teaches courses in business analytics, data mining, and data visualization. He also leads his own consulting company, Fortino Global Education. Dr. Fortino has published ten books and over 40 academic papers, and has received IBM's First Invention Level Award for his work in semiconductor research. He holds three US patents and ten invention disclosures.


No detailed deillegalscription available for "Text Analytics for Business Decisions".

Using a case study approach, this book was written for business analysts who wish to increase their skills in extracting answers for text data in order to support business decision making. Most of the exercises use Excel, today's most common analysis tool, and R, a popular analytic computer environment.


1: Framing Analytical Questions
2: Analytical Tool Sets
3: Text Data Sources and Formats
4: Preparing the Data File
5: Word Frequency Analysis
6: Keyword Analysis
7: Sentiment Analysis
8: Visualizing Text Data
9: Coding Text Data
10: Named Entity Recognition
11: Topic Recognition in Documents
12: Text Similarity Scoring
13: Analysis of Large Datasets by Sampling
14: Installing R and RStudio
15: Installing the Entity Extraction Tool
16: Installing the Topic Modeling Tool
17: Installing the Voyant Text Analysis Tool
Index
Fortino Andres :

Andres Fortino, PhD holds an appointment as a clinical associate professor of management and systems at the NYU School of Professional Studies, where he teaches courses in business analytics, data mining, and data visualization. He also leads his own consulting company, Fortino Global Education. Dr. Fortino has published ten books and over 40 academic papers, and has received IBM's First Invention Level Award for his work in semiconductor research. He holds three US patents and ten invention disclosures.


Über den Autor



Fortino Andres :

Andres Fortino, PhD holds an appointment as a clinical associate professor of management and systems at the NYU School of Professional Studies, where he teaches courses in business analytics, data mining, and data visualization. He also leads his own consulting company, Fortino Global Education. Dr. Fortino has published ten books and over 40 academic papers, and has received IBM's First Invention Level Award for his work in semiconductor research. He holds three US patents and ten invention disclosures.


Inhaltsverzeichnis



1: Framing Analytical Questions
2: Analytical Tool Sets
3: Text Data Sources and Formats
4: Preparing the Data File
5: Word Frequency Analysis
6: Keyword Analysis
7: Sentiment Analysis
8: Visualizing Text Data
9: Coding Text Data
10: Named Entity Recognition
11: Topic Recognition in Documents
12: Text Similarity Scoring
13: Analysis of Large Datasets by Sampling
14: Installing R and RStudio
15: Installing the Entity Extraction Tool
16: Installing the Topic Modeling Tool
17: Installing the Voyant Text Analysis Tool
Index



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