The authors outline how multi-modality theory can be used to analyze texts which employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them.
Über den Autor
Dr Burn is a lecturer in Media Education at the London Institute of Education. David Parker is Director of Research, Impact and Learning at Creativity, Culture and Education (CCE).
Klappentext
The authors outline how multi-modality theory can be used to analyze texts which employ multiple semiotic modes and media, in such a way that a balanced consideration is given to the characteristics of each mode, how they integrate, and how they distribute textual functions between them.