Personal What? What is personal branding about?
I'm Building Software. Why Should I Care?
Me, Myself, and I (The Who)
Are You a Ninja, a Pirate, or a Rock Star? (The What)
Do Epic Stuff (The How)
Weapons of Choice
The Secret Ingredient: Your Tribe
Work Your Magic: Lead with Your Brand
Über den Autor
In the IT world for more than ten years, Frédéric Harper started as a developer working with different technologies focusing on Web and mobile development. One day, Frédéric got a revelation, and decided to use his social skills to become an evangelist. He spent a few years showing the open qualities of Microsoft, and talking about open source, Web standards, and interoperability. Now, as a senior technical evangelist at Mozilla, Fred shares his passion about the Open Web and helps developers be successful with Firefox OS. An experienced speaker, t-shirt wearer, blogger, passionate hugger, and HTML5 lover, Fred lives in Montréal, and speaks Frenglish. Always conscious about the importance of unicorns and gnomes, he writes about these topics and others at outofcomfortzone.net.
Success in Programming: How to Gain Recognition, Power, and Influence Through Personal Branding shows software developers how to develop their personal "brand" to get better-and better paid-work, become leaders, grow their networks, and stand out.