Autor/Autorin: FATHIMA Dr. H. ANIS
Dr. H. Anis Fathima, a distinguished academician at HKRH College, Uthamapalayam, Theni District, Tamil Nadu, India specializes in Principles of Management, Marketing, Auditing, and Research Methodology. With extensive teaching and research experience, she develops student-friendly, practical resources connecting theory with real-world applications.
Principles of Management is a comprehensive and student-friendly textbook designed to provide a clear understanding of the fundamental concepts and practices of management. Structured into five well-organized units—Introduction to Management, Planning, Organizing, Staffing, and Directing & Controlling—the book simplifies complex ideas through easy-to-read explanations, real-life examples, and practical insights. Specially crafted for BCom, BBA, this book aligns with the latest university syllabi and examination requirements. Each unit concludes with chapter summaries, key points, multiple-choice questions, and practice exercises to help students revise and self-assess effectively. Written by Dr. H. Anis Fathima, an experienced academician and researcher, the book integrates academic depth with practical relevance, bridging the gap between theory and application. With its simple language, structured approach, and exam-focused content, this textbook serves as a reliable companion for students, educators, and professionals who wish to build a strong foundation in management. Whether you are preparing for exams or seeking to understand the dynamics of business.