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    Autor
    Autor
    david gauntlett (university of westminster, uk)
    (2)
    kafai, yasmin b.
    (2)
    kurt verweire (vlerick business school, belgium)
    (2)
    marc sanso
    (2)
    gitte jakobsen
    (1)
    john vellema
    (1)
    patrick graupp
    (1)
    schroeder, jonathan
    (1)
    wolf, mark
    (1)
    Schlagwort
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    lego group
    (13)
    lego
    (7)
    business
    (5)
    general
    (5)
    corporate
    (4)
    social science
    (4)
    sociology
    (4)
    business & economics
    (3)
    economics
    (3)
    finance
    (3)
    group
    (3)
    strategisches management
    (3)
    technology & engineering
    (3)
    advertising influence
    (2)
    agents
    (2)
    basic conceptual metaphor
    (2)
    brand management
    (2)
    brand management literature
    (2)
    branding
    (2)
    brand´s relationship
    (2)
    bricks
    (2)
    business model innovation
    (2)
    business process
    (2)
    business transformation
    (2)
    case study
    (2)
    cheshire cat
    (2)
    children and media
    (2)
    cognitive development theory
    (2)
    collaborative learning
    (2)
    communication
    (2)
    competitive
    (2)
    competitive advantage assessment
    (2)
    competitive advantage models
    (2)
    computational pedagogy
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    consumer brand relationships
    (2)
    consumer identity theory
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    contemporary society
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    corporate b
    (2)
    corporate brand
    (2)
    creative identity formation
    (2)
    creative self-representation
    (2)
    cultural codes in branding
    (2)
    cultural consumption
    (2)
    customer
    (2)
    customer centric strategy
    (2)
    customer equity
    (2)
    customer insights
    (2)
    customer intimate companies
    (2)
    defensive strategy
    (2)
    design based learning
    (2)
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    (2)
    digital artifact creation in education
    (2)
    digital paratexts
    (2)
    ective
    (2)
    education
    (2)
    educational technology
    (2)
    environmental issues
    (2)
    equity
    (2)
    film and media studies
    (2)
    fraction questions
    (2)
    futbol club barcelona
    (2)
    game
    (2)
    game design
    (2)
    game design project
    (2)
    game designers
    (2)
    game studies
    (2)
    gendered construction toys
    (2)
    global brand analysis
    (2)
    goals
    (2)
    gogh
    (2)
    good life
    (2)
    hassle
    (2)
    identity
    (2)
    identity construction
    (2)
    image
    (2)
    imd
    (2)
    indiv idual
    (2)
    ing direct
    (2)
    insights
    (2)
    lego bricks
    (2)
    lego foundation
    (2)
    lego mindstorms
    (2)
    lego movie
    (2)
    lego products
    (2)
    lego sets
    (2)
    lego star wars
    (2)
    lego study
    (2)
    lego video games
    (2)
    lehrmittel, lerntechnologien, e-learning
    (2)
    link
    (2)
    literature
    (2)
    lucky strikes
    (2)
    luxury
    (2)
    luxury brand
    (2)
    main street usa
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    management
    (2)
    management consulting frameworks
    (2)
    marken und markenkonzepte
    (2)
    marketing ethics
    (2)
    mdr
    (2)
    Erscheinungsjahr
    Erscheinungsjahr
    1996
    (2)
    2005
    (2)
    2007
    (2)
    2014
    (5)
    2015
    (1)
    2020
    (1)
    Ergebnis: 13 Artikel
    Schlagwort: lego group

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